Zuzanna Gałuszka
Strategist
At One Eleven, she executes projects related to brand strategy, communication, and portfolio. She ensures that strategic assumptions translate into design, actively participating in creative processes alongside designers and copywriters.
She holds a PhD in Social Sciences, with research interests consistently focused on the discursive construction of social reality. For years, she has been affiliated with the Faculty of Social Communication and Media at the University of Wrocław, where she taught courses in the branding specialization.
Previously, she gained experience at the branding agency Connect The Dots, where she was responsible for developing concepts and building the comprehensive image of local brands.
She particularly values projects that require a deep understanding of culture, as well as those for brands in highly commoditized categories. She has worked for FMCG leaders such as WW, Pudliszki, Heinz, Tymbark, Perła, as well as for fashion, pharmaceutical, media, and entertainment brands.
Privately, she has a soft spot for vintage items and the seaside.