PROBIOTIC TAILORED TO THE NEEDS
We carried out the entire process of developing a new product
In the light of latest scientific research, probiotics address a wide variety of ailments. However, there is no extensive product offer on the market.
That is why we carried out the entire project which included: identification of needs, development of product formulation (with an external partner), development of a business case (calculation of potential, distribution model decisions, and a five-year P&L), the construction of product range, and the concept of commercialisation.